“Take the original 0-to-60 head-turner” - we see a new, electric Mustang zooming down a desert highway. A designer in a tweedy jacket - most likely a reference to McKinley Thompson Jr., Ford’s first Black hire in that department - inspects a prototype of what appears to be a Ford Mustang. Cut again, to a mid-20th-century auto-design lab. “Take the truck our parents used to build this country and make it so it can power our homes.”Ĭut to a bustling urban bakery, where a different woman takes orders behind the counter, then heads out to make deliveries in an electric Ford van. “Take the familiar and make it revolutionary.” A woman gets out of the Ford, runs a cord from the darkened house, plugs it into the side of her truck and voilà: The lights come back on. Close-up on the grille: It’s a Ford.Ī firm, masculine voice starts narrating. Outside, a gray-haired man in a cowboy hat switches on a flashlight and stands next to his vintage pickup truck, surveying the property.
The lights go out, plunging the home into darkness.
Then a bolt of lightning shoots down from the sky. We’re watching from off in the distance, but the warm lights inside make it look cozy. A two-story house stands alone against a night sky.
